1400+ subscribers each Tuesday learn how to be a better podcast host and guest through Podcast Prep
AI's Role in Customer Engagement
|
On the Evolution of Marketing: "40% of advertisers on Meta today have tested running ads where the destination of the ad is a chatbot." — Nick Martin [00:14:11 → 00:14:20] In this week's episode of "It's Marketing's Fault", Nick Martin, co-founder of Direcqt, joins me for a conversation about the transformative world of AI in marketing. 🎯Don't miss this! 🚀 Know who’s coming to your website, convert more leads and get a free trial at Leadfeeder.com/try (sponsored)
Episode Highlights:
Why You Should Listen: This episode is packed with actionable insights and real-world examples of how AI is reshaping the marketing landscape. Whether you’re a seasoned marketer, a content creator, or just curious about the future of AI, this conversation is a must-listen. Don’t forget to:
Tune In Now: You can listen to the full episode on our website or on your favorite podcast platform.
Till next time!
P.S. There may be an affiliate link or two lurking in the email. Don't worry, they're harmless and don't cost you anything if you use them. ____________________ If you know of someone who would find this newsletter helpful, please forward it to them. They can subscribe at the button below:
|
Eric Rutherford
1400+ subscribers each Tuesday learn how to be a better podcast host and guest through Podcast Prep
Ever find yourself staring at your podcast guest, thinking, “Okay, now what do I ask?” Same. Some people have a natural gift for keeping conversations flowing and peeling back the layers of a topic. If that’s you, congrats—you’re living the dream. For the rest of us mere mortals, follow-up questions are a skill we have to build. Personally, I get so wrapped up in what the guest is saying that when they stop, my brain goes blank. And let’s face it, “Uh… cool… so…” isn’t exactly a smooth...
Did you know that 80% of a podcast’s success happens before you even hit record? The secret? Preparation. The more you understand your guest—their background, expertise, and interests—the better the connection you can establish for an engaging interview. Today, I’m sharing two simple yet powerful prep strategies to make sure you and your guest are fully aligned, so you can lay the foundation for a memorable conversation. Option 1: The Separate Prep Call Imagine breaking the ice with your...
On Technical Writing Requirements: "At Hackmamba, we say all technical writers have to be engineers, either front end, back end, full stack, DevOps, AI and ML, but they have to be engineers." — William Imoh [06:36 - 07:17] In this week's episode of It's Marketing's Fault, I had the pleasure of speaking with William Imoh, the founder and CEO of Hackmamba. William's unique blend of experience as a software engineer, product manager, and technical writer has given him a remarkable perspective on...